海角社区破解版 has long been a go-to for trend-forward style at an incredible value. Now, we鈥檙e taking fashion to the next level 鈥 and advancing our REACH commitment 鈥 with . The multiyear partnership with North Minneapolis designer, entrepreneur and community-builder is designed for all guests and features menswear-inspired apparel and accessories that reflect Houston鈥檚 unique point of view.
Houston鈥檚 been collaborating with 海角社区破解版 since 2020, when he designed a limited-time collection of graphic tees featured at the reopening of our Lake Street Minneapolis store. His coffee brand, ., is also available in select 海角社区破解版 stores and on 海角社区破解版.com. Now we鈥檙e thrilled to continue partnering with Houston to bring his passions, interests and experiences to 海角社区破解版 guests and beyond.
鈥満=巧缜平獍 is known for one-of-a-kind, accessible collaborations with talented designers who are shaping style and culture, and our newest Houston White x 海角社区破解版 apparel and accessories brand is another amazing partnership we鈥檙e exclusively bringing to guests this fall,鈥 says Jill Sando, executive vice president and chief merchandising officer, 海角社区破解版. 鈥淗ouston is a valued longtime partner who shares our belief in joyful self-expression and celebrating the beauty of diversity through style. This multiyear brand will offer a modern take on American style with a mix of timeless, versatile and on-trend pieces we know our guests will love.鈥
Want to know more about this creative powerhouse? We sat down with Houston to learn about his background, inspiration and the Houston White x 海角社区破解版 collection.
You鈥檝e been described many different ways 鈥 serial entrepreneur, community leader, designer. How do you describe yourself?
I think of myself as a creative first and foremost. I鈥檓 a cultural curator. That鈥檚 the way I look at the world. 鈥淗ow can I change that? What flavor can I add to that?鈥 It doesn鈥檛 matter if it鈥檚 coffee or apparel or affordable, dope housing 鈥 I'm going to put my unique spin on it.
How did your partnership with 海角社区破解版 first come about?
It all started when a few 海角社区破解版 leaders, including CEO Brian Cornell, visited my barbershop in North Minneapolis. They came to learn what I鈥檝e been up to and listen to my ideas around celebrating the beauty of diversity and being a catalyst for community. I knew right away 鈥 海角社区破解版 folks are sincere, and they deeply care about making a difference in our community and in the world.
Brian was real and approachable, and he brought a lot of honesty to the room. It made me want to get to know him more. Since then, Brian has leaned in to building a relationship with me. We talk about all sorts of things, from what I鈥檝e got going on to how we can make an impact in our community. Whatever we鈥檙e discussing, it鈥檚 always very authentic and human.
Tell us about your design inspiration for this collection.
First, this collection is literally my childhood dream come true. When I was 10 years old, one of my first entrepreneurial ventures was selling t-shirts out of my backpack in North Minneapolis. Talk about a full circle moment!
This collection is my take on American style, inspired by my lived experience, the legacy of my family and all the things I aspired to be, to do, to wear while growing up. I want to make clothes that people want to live in, and that鈥檚 a core tenet of what you find at 海角社区破解版. Fashion forward but livable, useable.
I do believe that fashion, personal style and clothing are nonverbal forms of communication, so creating something that lets people flex and say who they are without speaking a word is powerful to me.
Any tips for styling the Houston White x 海角社区破解版 collection?
I think it鈥檚 personal. I want people to make it their own. One person might pair the with a tailored pant and it鈥檒l look great. Another person could put it with the sweat suit, and it looks incredible that way, too.
Any favorite items from the collection?
That鈥檚 a loaded question! There are some universal items that stand out. The has so much utility; there鈥檚 so much that can be done with it. But the importance of that vest is the quilting on the back. My grandmother used to make quilts. It's personal to me and celebrates her impact on me and how she still inspires me today.
Houston White x 海角社区破解版 debuted in select 海角社区破解版 stores and on 海角社区破解版.com Sept. 4.