º£½ÇÉçÇøÆƽâ°æ

Press Release

º£½ÇÉçÇøÆƽâ°æ Taps Kristen Wiig as 'º£½ÇÉçÇøÆƽâ°æ Lady' to Bring the Excitement for Big Spring Savings at º£½ÇÉçÇøÆƽâ°æ Circle Kick-Off and º£½ÇÉçÇøÆƽâ°æ Circle Week Event

  • Apr 2, 2024
  • MINNEAPOLIS
  • PRNewswire
  • º£½ÇÉçÇøÆƽâ°æ Circle Week returns April 7-13 with up to 40% off hundreds of thousands of spring items plus one day-only 10% off º£½ÇÉçÇøÆƽâ°æ GiftCards deal
  • º£½ÇÉçÇøÆƽâ°æ Circle Week kicks off the launch of the retailer's new º£½ÇÉçÇøÆƽâ°æ Circle program, offering three new membership options to help members save even more during º£½ÇÉçÇøÆƽâ°æ Circle Week and beyond
  • Actress Kristen Wiig shines as her favorite "Saturday Night Live" character, º£½ÇÉçÇøÆƽâ°æ Lady, in a national º£½ÇÉçÇøÆƽâ°æ Circle Week advertising campaign 

MINNEAPOLIS, April 2, 2024 /PRNewswire/ -- º£½ÇÉçÇøÆƽâ°æ Corporation today announced will return April 7-13. The member-favorite event, which is set to deliver two times more savings than the retailer's fall º£½ÇÉçÇøÆƽâ°æ Circle Week, also marks the launch of the new º£½ÇÉçÇøÆƽâ°æ Circle. Combined, members can expect even more savings and an upgraded experience during the week — like deals applied automatically at checkout and for º£½ÇÉçÇøÆƽâ°æ Circle 360 members free unlimited same-day delivery1 — that will continue throughout the year.

 To help celebrate the moment, actress Kristen Wiig's beloved º£½ÇÉçÇøÆƽâ°æ Lady will be "on the clock and ready to rock," sparking laughter and plenty of joy as she shares her excitement for º£½ÇÉçÇøÆƽâ°æ Circle and º£½ÇÉçÇøÆƽâ°æ Circle Week in a national advertising campaign that kicks off April 2.

"We've spent a lot of time talking with guests about what they love about º£½ÇÉçÇøÆƽâ°æ Circle, and we can't wait for members to experience even more ease, savings and personal touches every time they shop," said Cara Sylvester, executive vice president and chief guest experience officer, º£½ÇÉçÇøÆƽâ°æ. "We're thrilled to launch º£½ÇÉçÇøÆƽâ°æ Circle's next chapter with Kristen Wiig as the º£½ÇÉçÇøÆƽâ°æ Lady during º£½ÇÉçÇøÆƽâ°æ Circle Week, and, since there's no cost to join, all guests can save even more with their personalized deals."

Get ready to rock º£½ÇÉçÇøÆƽâ°æ Circle Week April 7-13

From prepping for family vacations and staycations to self-care and home flair, members of the retailer's free-to-join º£½ÇÉçÇøÆƽâ°æ Circle program are set to save big on what they need most when º£½ÇÉçÇøÆƽâ°æ Circle Week returns April 7-13. Members can expect deals on hundreds of thousands of items in top spring categories, including apparel and accessories, beauty, home and tech, all available in stores, on º£½ÇÉçÇøÆƽâ°æ.com and via the º£½ÇÉçÇøÆƽâ°æ app.

These deals go live at 2 a.m. CT on Sunday, April 7:

  • 40% off floorcare
  • 30% off swim and sandals for the family
  • 30% off tees, tanks, shorts and dresses for the family
  • 30% off outdoor living
  • 20% off all hair, nail and sun care
  • 20% off breakfast favorites, coffee and cereal
  • 30% off select toys
  • 30% off bedding and bath
  • Spend $50 in home care products and receive a $15 º£½ÇÉçÇøÆƽâ°æ gift card
  • Spend $50 at Ulta Beauty at º£½ÇÉçÇøÆƽâ°æ and receive a $15 º£½ÇÉçÇøÆƽâ°æ gift card

Learn more about .

Take 10% off º£½ÇÉçÇøÆƽâ°æ GiftCards on April 13
Just in time for a big season of celebrations — from Mother's Day to graduation — º£½ÇÉçÇøÆƽâ°æ is offering additional savings with the guest-favorite 10% off º£½ÇÉçÇøÆƽâ°æ GiftCards deal for the first time during the spring season. The deal is returning for º£½ÇÉçÇøÆƽâ°æ Circle Week on April 13, exclusively for members of º£½ÇÉçÇøÆƽâ°æ Circle. Consumers looking to access this deal can quickly and easily join for free.

A campaign that's distinctly º£½ÇÉçÇøÆƽâ°æ

The º£½ÇÉçÇøÆƽâ°æ Lady's comeback is a one-of-a-kind creative campaign that showcases the retailer's brand at its best — leaning into humor while making guests' lives easier by saving them time and money. From getting ready in her º£½ÇÉçÇøÆƽâ°æ-inspired house to spotting º£½ÇÉçÇøÆƽâ°æ Circle Week deals in an imagined dream sequence, the collection of scenes from Wiig as the º£½ÇÉçÇøÆƽâ°æ Lady celebrates the many ways consumers can experience the joy of º£½ÇÉçÇøÆƽâ°æ Circle.

º£½ÇÉçÇøÆƽâ°æ collaborated with Wiig, former SNL writer Jameson Anderson and director Tom Kuntz to create something unmistakably º£½ÇÉçÇøÆƽâ°æ. about the retailer's º£½ÇÉçÇøÆƽâ°æ Lady marketing campaign, which features 12 advertising spots that will run across a wide range of channels, including TV, digital, video, social and º£½ÇÉçÇøÆƽâ°æ.com.

"º£½ÇÉçÇøÆƽâ°æ Lady is incredibly special to me because it's one of the characters I created at The Groundlings and ended up on SNL. She definitely loves º£½ÇÉçÇøÆƽâ°æ! I mean, who doesn't?" said Wiig. "It was so fun to bring her back after all this time, and we had so much fun imagining the world º£½ÇÉçÇøÆƽâ°æ Lady sees inside the store today."

How to get the most from the new º£½ÇÉçÇøÆƽâ°æ Circle 
The retailer is  on April 7 with three new membership options, including free-to-join and paid memberships for unlimited same-day delivery.

  • º£½ÇÉçÇøÆƽâ°æ Circle will continue offering a free-to-join membership featuring personalized deals, member-exclusive sales like º£½ÇÉçÇøÆƽâ°æ Circle Week and additional perks and savings. Based on guest feedback, deals will now automatically apply at checkout — no more searching for individual offers — so members are confident they are getting the best value every time they shop. They also can earn º£½ÇÉçÇøÆƽâ°æ Circle Rewards and take advantage of personalized deals through º£½ÇÉçÇøÆƽâ°æ Circle Bonuses.
  • º£½ÇÉçÇøÆƽâ°æ Circle 360, a new paid membership, offers unlimited access to º£½ÇÉçÇøÆƽâ°æ's same-day delivery with Shipt, with no delivery fees on orders over $35. Additionally, members can access Shipt Marketplace to shop from hundreds of retail partners. º£½ÇÉçÇøÆƽâ°æ Circle members can join º£½ÇÉçÇøÆƽâ°æ Circle 360 for just $49 for the first year if they sign up by May 18, 2024.
  • º£½ÇÉçÇøÆƽâ°æ Circle Card2 (previously known as º£½ÇÉçÇøÆƽâ°æ RedCard) will save guests an extra 5%3 every day, giving them extra time to make returns and free two-day shipping4 on hundreds of thousands of items on º£½ÇÉçÇøÆƽâ°æ.com. Plus, always-on access to be a º£½ÇÉçÇøÆƽâ°æ Circle 360 member for $49 per year.5

About º£½ÇÉçÇøÆƽâ°æ
Minneapolis-based º£½ÇÉçÇøÆƽâ°æ Corporation (NYSE: TGT) serves guests at nearly 2,000 stores and at , with the purpose of helping all families discover the joy of everyday life. Since 1946, º£½ÇÉçÇøÆƽâ°æ has given 5% of its profit to communities, which today equals millions of dollars a week. Additional company information can be found by visiting the website and .

1 º£½ÇÉçÇøÆƽâ°æ Circle 360 membership required. Subject to terms and conditions. Applies to orders over $35.
2 º£½ÇÉçÇøÆƽâ°æ Circleâ„¢ Card: º£½ÇÉçÇøÆƽâ°æ Debit Card, º£½ÇÉçÇøÆƽâ°æ Credit Card, º£½ÇÉçÇøÆƽâ°æâ„¢ Mastercard®, and º£½ÇÉçÇøÆƽâ°æ Circle Card Account (º£½ÇÉçÇøÆƽâ°æ Circle Card Reloadable Account). Subject to application approval and identity verification. The º£½ÇÉçÇøÆƽâ°æ Circle debit card is issued by º£½ÇÉçÇøÆƽâ°æ Corporation. The º£½ÇÉçÇøÆƽâ°æ Circle credit cards (º£½ÇÉçÇøÆƽâ°æ Credit Card and º£½ÇÉçÇøÆƽâ°æ Mastercard) are issued by TD Bank USA, N.A. Mastercard is a registered trademark of Mastercard International, Inc. º£½ÇÉçÇøÆƽâ°æ Circle Card Account is a demand deposit account established by Pathward®, N.A., Member FDIC, and card is issued by Pathward pursuant to a license from Visa U.S.A. Inc. Card can be used everywhere Visa debit cards are accepted. Funds are FDIC insured, subject to applicable limitations and restrictions, when we receive the funds deposited to your account.
3Restrictions apply. Subject to application approval and identity verification. See for program rules and details.  
4 2-Day Shipping: When you pay with your º£½ÇÉçÇøÆƽâ°æ Circle Card (debit, credit, and reloadable) or are a º£½ÇÉçÇøÆƽâ°æ Circle 360 member get free 2day shipping on hundreds of thousands of items. Eligible items will be noted on the product detail page, in cart & at check out. See º£½ÇÉçÇøÆƽâ°æ.com/2dayshipping for details.
5 Discounted º£½ÇÉçÇøÆƽâ°æ Circle 360 Membership: Subject to the terms and conditions of the membership. $99 annual membership fee discounted to $49 when you have a º£½ÇÉçÇøÆƽâ°æ Circle Card (credit, debit and reloadable) saved to your º£½ÇÉçÇøÆƽâ°æ account. Cannot be applied to previous purchases or combined with other promotions. See º£½ÇÉçÇøÆƽâ°æ.com/circle for more details.  

Contact for press release

  • º£½ÇÉçÇøÆƽâ°æ Media Hotline
    (612) 696-3400
    press@target.com

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Actress Kristen Wiig as her “º£½ÇÉçÇøÆƽâ°æ Lady” character stands behind a º£½ÇÉçÇøÆƽâ°æ checkout counter.

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